Your mission matters eternally. The Insights Lab exists to help you steward it well with research, experiments, and resources built for ministries ready to multiply their impact.
Built from donor data spanning 54 organizations, this benchmark answers long-standing questions about staff-supported fundraising with real data instead of assumptions. Inside you will find actionable insights into donor behavior, retention, and growth.
Read more.png)
Monthly giving is one of the most effective ways to improve donor retention and create sustainable fundraising growth. This guide breaks down the data behind successful sustainer programs, showing how organizations can convert more donors, strengthen long-term relationships, and increase donor value over time. It also highlights the strategies top-performing organizations use to build and scale recurring giving programs.
Read more.png)
In today’s fundraising landscape, understanding donor long term value (LTV) is no longer optional. Acquisition costs are rising, retention is slipping, and nonprofits need smarter ways to grow sustainable revenue. That is why Masterworks created this comprehensive guide, equipping fundraising leaders with the formulas, frameworks, and tools to unlock donor LTV.
Read more.png)
Learn valuable insights, practical tips, and success stories to help your rescue mission organization better understand the evolving landscape of fundraising.
Read more
At Masterworks, we’ve been obsessed with data for decades. We specialize in analytically led fundraising. And that means our team and clients must have quick access to clean data and an agreement on the objectives and how we measure performance.
Read more.png)
Why do some donors keep giving while others quietly disappear? The Faithful Giving Project explores this question through the lens of faith, spirituality, and Christian donor behavior. Drawing on a national study, this session shares what motivates long-term generosity—and how ministries can deepen connection and trust with spiritually engaged givers.
Read moreIs your nonprofit or ministry ready to start growing your digital fundraising and harness new technology to bring life to declining fundraising tactics?
Part of Masterworks Inc., a collection of companies supporting kingdom work, a part of Gloo.
.jpg)
